Dresses with pockets : Trend alert for 2015

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apparels, blog, colors, creative, design element, fashion blog, Fashion design studio, fashion designers, fashion illustrations, freelance fashion designer, functional wear, garments, pockets, prints, tech pack, trends

The fashion weeks brought us many trends and styles that will be seen in the 2015. As the shows end, they leave us with their interpretations of trends.

One such trend that was seen in abundance was the extensive use of the pockets. Emerging from trousers, this year saw pockets being placed in every form of garment, from dresses to skirts to any casual garment for women.

Photo Credits:Wren-http://goo.gl/MRygWq, Camilla & Marc-http://goo.gl/8s0EWG

In historic times, pockets were tied around the waist, with a string, like a pouch to hold small items like snuff boxes and perfume vials in it. Pockets have now evolved from being an attachment outside the garment, to being sewn inside the garment for convenience. Patch pocket and concealed pockets are the two most common form of pockets seen on the women’s garments. Clothes are normally differentiated according to the pockets it holds. One such example is of multi pocket Cargo pants, which is distinguished by its bagginess and the 6-7 pockets it holds depending on the styling of the garment.

Photo Credits: Alessandra Rich: http://goo.gl/D69VPo, Chloe: http://goo.gl/VsZlUy

Pockets become handy to the working women of today to keep their personal belongings. Now it’s not only required in their formal wear but also for their casuals. Pockets are being presented in skirts, evening gowns, casual dresses etc. to keep their hands free. Pockets are the trend that defines the working women of today, who likes to be feminine but still wants to maintain their professional image at all hours of the day.

Photo Credits: Elie Saab- http://goo.gl/4x3Lf0, Valentin Yudashkin – http://goo.gl/XAPzn7

Photo Credits: Dior- http://goo.gl/PJozee, Maticevski – http://goo.gl/YYT9Zv

Though pockets are of functional use and essential for today’s women, at certain times it is not completely required. This trend should see increasing traction in coming years, inspiring designers with its simplicity and presenting feminism to the working women who are always on the go.

Don’t forget to get inspired from our other blogs on Trend alert 2015 – Plaids , High Slit Skirts and Classic polo look .

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Supriya Ghurye is the founder and owner of Fuel4Fashion, the virtual design studio that caters to new and upcoming fashion design labels with a diverse portfolio of design services. She is a member of the Cherie Blair Foundation’s Women Entrepreneurship Program and has over a decade of fashion industry experience.

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Milan Fashion Week Vs Paris Fashion Week – 2015

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Bottega Veneta, Chloe, Christian dior, colors, Elie Saab, fabric, fashion blog, Fashion design studio, fashion illustrations, Fendi, Ferragamo, freelance fashion designer, garments, Milan Fashion Week, Moschino, Paris Fashion Week, pattern, Prada, Roberto Cavalli, styles, tech pack, trends, Virtual Fashion Design Studio, Yohji Yamamoto

After the New York and London Fashion week, now’s the time to look towards Milan and Paris, as they present their forecasted interpretations.

The trends tend to overlap, but here are a few things that differed:

Gather the Pleats

Photo Credits: http://goo.gl/0ch7Sv, http://goo.gl/UYyoqV, http://goo.gl/9jSuqB, http://goo.gl/7qUAi2

Milan Fashion Week concentrated on a lot of silhouettes, but pleats were used by every designer in various forms. While some designers used light creases for pleats like Bottega Veneta, while Ferragamo brought grace through perfect alignment.

Paris Fashion Week showcased the other side of silhouettes; gathers. Givenchy and Nina Ricci among others united their personal inspirations and presented delicate and subtle styles in their collections.

Brocaded Denim

Photo Credits: http://goo.gl/V3rzz8, http://goo.gl/cRFAEN, http://goo.gl/e3VA6W, http://goo.gl/bkrrrt

Milan brought forward the fabric of the kings and presented the richness of the colors, with their own creativity. Roberto Cavalli’s idea of the rich-poor combination was clearly seen in his collection with Prada creating striped brocade providing an edge to the fabric.

Paris Fashion Week concentrated on the denim fabric and was seen in every collection with different interpretations. While Chloe stuck to more modest designs, Yohji Yamamoto presented his creation that symbolizes the women of today; the perfect combination of feminist and freedom.

Tracks Vs. Pants

Photo Credits: http://goo.gl/x6d0RH, http://goo.gl/ojJ5lk, http://goo.gl/UCmqkR, http://goo.gl/N2TTEi

In Milan Fashion Week, track suits became a part of the collection in textures and fabrics that made exercising look appealing. Fendi concentrated on comfort and textures that would work brilliantly for a casual occasion. Moschino which is known for its womanizing way conveyed the barbie doll woman image.

Paris Fashion Week, decided to follow the pant suits style forecast and came up with designs like Elie Saab’s lace pant suit that convey feminine elegance and beauty that is beyond comparison. Christian Dior on the other side presented the serenity and the gentleness that describes the heart of the woman.

As the Milan and Parish Fashion Weeks end the collections of Spring Summer 2015, we get an insight to the designers minds and how they translate their ideas into something that creates worldwide following.

Cutting Edge Trends in the Fashion Design Industry – Zero Waste Fashion

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apparels, blog, fashion blog, fashion designers, fashion history, freelance fashion designer, pattern, Siddhartha Upadhyaya’s DPOL (Direct Pattern On Loom, sustainability, tech pack, technology, Virtual Fashion Design Studio, zero waste, Zero Waste Design, Zero Waste Manufacturing

As the fashion industry evolves and adapts to the evolving norms of environmental sustainability, new ways and means of reducing waste and increasing recyclability of clothing are being developed. Sustainability efforts have been focused on key areas like reducing fiber loss, yarn loss, fabric wastage and recycling materials for new garments.

Standard designs with cutting result in approximately 15 to 20 per cent of fabric wastage, resulting in millions of tons of garbage that typically ends up in landfills every year. To reduce this, designers came up with the concept of designing garments to ensure minimal or nil wastage of the fabric. The techniques to do this are called pre-consumer zero waste techniques. The main categories into which they fall are zero waste design and zero waste manufacturing.

Holly McQuillan – Kimono Twist dress – Image courtesy : http://goo.gl/Nh3zXi

Holly McQuillan – Kimono Twist dress pattern plotting – Image courtesy : http://goo.gl/Nh3zXi

In Zero Waste Design, the pattern maker cuts a pattern in such a way within the structure of the fabric so that there is no scrap of fabric unutilized. New York’s Parsons the New School for Design – the setting of the famous “Project Runway” series has launched a course on Zero waste fashion design and international zero waste fashion designers such as Mark Liu (England), Susan Dimasi (Australia) Julian Roberts (England) and Yeohlee Teng (Malaysia) are working to bring the trend into mainstream fashion. While creating patterns like jigsaw puzzles (Mark Liu’s “jigsaw cut”) which leave no cutting margins is one approach, the other is to drape the fabric and then decide where to tuck, cut and stitch the folds and layers to eliminate fabric loss, like David Andersen. The challenge lies in the fact that zero waste design turns the entire process of fashion design upside down. The standard approach in fashion is to create design illustrations and sketches, present these to a patternmaker who then creates the patterns for manufacturing. Here, the designer has to start with the pattern and then work backwards to determine what designs can accommodate. Holly McQuillan’s Kimono twist dress is a great example of applying zero waste design.

Zero Waste Manufacturing is done at the manufacturing stage to eliminate waste material cut-off. While techniques like Indian fashion designer and technologist Siddhartha Upadhyaya’s DPOL (Direct Pattern On Loom)- which creates the required panels directly in weaving the fabric, thereby eliminating all waste from cutting – are gaining ground, these are yet to reach mainstream production as the investment required in machine modification and retooling is tremendous, preventing commercial large-scale ventures from venturing into this area. An alternative has been to ensure the use of cut-offs in the construction of other garments, thereby ensuring that the combined patterns of two or more designs result in a zero waste production process. Other designers like Daniel Silverstein use the leftover cut-offs as appliques and embellishments to the garment, ensuring not a scrap is wasted.

Mark Liu’s Zero-Waste Designs – Image courtesy: http://goo.gl/oEl5LV

Another widely debated way (and according to the industry, one of the simplest to implement) is the reuse of old garments to create new designs. This is known as post-consumer zero waste, and involves the re-cutting, shaping and stitching of old fabrics to create new garments. Portions of garments recycled through a waste collection system are purchased by manufacturers to create their new designs. Denim manufacturers are among the first to promote the reuse of old garments to develop new ones, given the life and durability of the fabric. This is another way of extending the life of the garment and reducing waste. This method too faces hurdles in terms of mass-managing the way old garments are collected and recycled, but retailers like Wal-Mart are looking for solutions.

So how should a designer go about creating a zero waste design? Designer Zada Anditon offers some useful tips, as does Timo Rissanen. The biggest fundamental change for any designer is to get the mind-set right from the beginning. By working backwards from the fabric to developing the final design illustration requires a change in thinking from traditional designing and can be a long and arduous process.

Designers have to break the mold of their thinking process in order to design clothes that are truly zero-waste. But with an increasing effort towards better environmental sustainability, the trend should see increasing traction in coming years.

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Supriya Ghurye is the founder and owner of Fuel4Fashion. She is a Freelance Fashion Designer, Sourcing and Manufacturing Consultant helping fashion brands to plan, design and develop new collections with small quantity garment manufacturing. Fuel4Fashion social links: Twitter, Pinterest Instagram

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Growing demand for functional wear garments.

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antibacterial garments, apparels, bio-sensing garments, blog, business, clothing, compression garments, fabric, fashion blog, fashion designers, freelance fashion designer, functional wear, garments, pattern, performance clothing, pressure garments, protective clothes, sports functional garments, tech pack

Functional clothing is that evolutionary sphere of the textiles market, when the simple merchandise crosses all boundaries of just being the cover for the body. On the contrary, functional clothing has invaded into the zones of medicine, biotechnology, physics, computing etc. A variety of functional clothing includes protective, medical and sports clothing.

Image Courtesy: http://goo.gl/PYQGYN
Title: Functional wears for breast feeding mom

According to the experts, promoting traditional garments, developing functional wears, reducing the use of toxic chemicals and digging deeper into the arena of functional wears are the four major work fronts of any leading designer label today.

Amongst the new trends, one is of the emergence of performance clothing which has been fueled by latest advancements and breakthroughs. Though originally developed for military purpose, performance clothing is now available for everyone and is also incorporated in sports wears.

Image Courtesy: http://goo.gl/ynJ8Ft
Title: to keep cool

Next is environmental hazard protective clothes that protect the skin from heat rays, acid rains, pollution etc. They are critically designed to protect the skin against the extreme elements of the atmosphere.

Image Courtesy: http://goo.gl/TwHgvC
Title: Performance Wears

Then we have biological, chemical and radiation hazard protective. They protect against indigestion, skin contact to hazardous chemicals, toxic gases and other radioactive particulate matter.

Image Courtesy: http://goo.gl/HpFBgV
Title: Performance clothing

Injury protective, therapeutic and rehabilitative functional wear is another useful dimension where the garments protect from slash, cuts etc. These dresses are pressure garments and they help against lymphatic and venal disorders.

Image Courtesy: http://goo.gl/P30yMW
Title: Protective Wears

Apart from healing, there is another branch called bio-sensing. They monitor the body parameters like heart beat, blood oxygenation, body temperature etc.

Image Courtesy: http://goo.gl/MKvmk5
Bio-sensing garments that checks the heart beat of the wearer

Then of course we have sports functional garments which help in enhancing the performance and shape the body for enhanced appearance.

Then lastly we have apparels for special needs like for elderly, infants and disabled. They are specially made for people with special needs. These innovations in the recent era have changed the role of garments and have made them to be more than just clothes to cover the body.

What do you think about these intelligent innovations? Sound off in the comments section.

The New fashion Destination: South Africa

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batic, colors, creative, fabric, fashion blog, fashion illustrations, freelance fashion designer, indie designers, New York fashion week, pattern, tech pack, wax print

 Fashion is probably the last thing that comes to one’s mind when thinking of South Africa. But this pre-conceived notion of South Africa is very deceptive.  In fact, South Africa  is one of the looming industries in the world and every big international label is ready to set foot into this subcontinent mainly due to its increasing global prominence. The unique combination of highly sophisticated infrastructure with its emerging economy, South Africa has given a huge market for strong entrepreneurial and other dynamic investment. 

New Fashion Town- South Africa
Image Courtesy: http://goo.gl/d41KpB

Image Courtesy: http://goo.gl/6PcibH
Some accessories brands also establishes its market in SA

Image Courtesy: http://goo.gl/6av4DR
SA’s fashion designers

The Cape Town Fashion Week held on July 2011 gave this town a new glamour and it got raised to one of the prominent fashion centrals of the world. Another eye-striking event that changed the face of South Africa to the world is the Global Language Monitor organized last year. Cape Town and Johannesburg both made it on the list of Top 30 Fashion Capitals of the world at the global language monitor, at 23, 25 respectively, between the fashionable cities of Rome, Buenos Aires and Prague. Also to increase the importance of South Africa as the new fashion central, many multinational brands are setting foot in South Africa. 

Image Courtesy: http://goo.gl/siopRS
SA Fashion Week

Image Courtesy: http://goo.gl/SZeDhW
In SA fashion needs are served by the Countries’ local retailers

Despite choosing the continent’s robust retailers, many of which have been loyally and consistently serving the people of SA for their entire lifestyle, many international brands are cementing their units here and are importing goods from Europe, Asia to nearly 45% duty.

Image Courtesy: http://goo.gl/YK8aZM
Fashion Models at Soweto Fashion Week in SA in 2012

Having said that, it doesn’t mean that South Africa is neglecting their indigenous designers. Fab.com launched its South African design Pop-up shop which is mainly a virtual boutique of some of the unique retailers of 25 South African designers. The collection will hosts home accessories, jewelry as well as apparels. It was unveiled at a special occasion in NYC after consolation with South African Consulate General.

Image Courtesy: http://goo.gl/9BSzqA
Virtual Design Showroom by Fab.com

What do you think about this new fashion destination? Tell me at the comments section.

The new fashion destination: Dubai

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Abhaya, apparels, colors, Dubai fashion week, Dubai mall, dubai shopping festival, fashion blog, freelance fashion designer, headgear, scarfs, stoles, surface embroideries, tech pack, trends

Dubai has been gaining popularity over the years as the fashion central of the world.  All eyes have turned to see what wonders this Arab country holds under its wings. This means all the shopping addicted people are now directed here. The signature style for Arab fashion was the wise use of scarf, but later trends diversified.

Image Courtesy: http://goo.gl/r2tXrV
Title: Scarf’s traditionally

Dubai became a very famous destination in the passing years and it even hosted Dubai Fashion Week for first time in 2005. It was organized by FZ LLC and was co-founded by Marc Robinson, the famous international designer. Other highlights of the Fashion Week are, showcasing designs in the Eco Talent area, showing short films and viewing the ramp in touch screen monitors.

Image Courtesy: http://goo.gl/YlF4WO
Dubai fashion Week- in the process

Also it’s not just the Dubai’s fashion week that attracts visitors to this country, the record of visitors in the Dubai Mall firmly stood at 6.25 million making it the most visited mall in the world. From 54 million in 2011, the number rose to 65 million in 2012 and the owner, Emaar Properties recorded a flat growth of 15 per cent. The increasing number of visitors in 2013 is a clear statement of the increasing popularity of its global reputation. The digits surpassed the shoppers at the other leading malls of America (Mall of America) and UK (Bullring Birmingham).

Image Courtesy: http://goo.gl/QKMzAc
Dubai’s fashion

Image Courtesy: http://goo.gl/8F6MRE
Rising star

To harness more profit from this increasing popularity, another ambitious project is being set up which will prove to be a design district where designer’s can put-up their designs. The aim is to boost fashion activities in Dubai and also to attract foreign designers.

Image Courtesy: http://goo.gl/70TIdS
Sexy in white-Dubai

Also Vogue magazine has plans to launch an event in this October where all the fashionista of the world as well as the fashion writers and readers will attend. It will display designs from as much as 8 designers, mostly handpicked by Vogue. Designers like Simone Rocha from Ireland, Andrea Incontri from Italy and Razan Alazzouni from Saudi Arabia.  It seems like the time is near when Dubai will become a big player in the fashion business and will soon enthrall the world with its new talents.

Image Courtesy: http://goo.gl/VggW9J
Dubai Fashion Week

What do you think about the rising emphasis of Dubai as a fashion central? Tell me in the comments section.

Formal wear 2014

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apparels, blazers, blog, colors, fabric, fashion designers, formal wear, freelance fashion designer, office wear, pin stripes, shirt, suits, Supriya Ghurye, tech pack, ties, trends, trousers, work wear

Every morning people worry about what they are going to wear for the day. Formals are a set pattern and the popular belief is that not much diversion is available in them except for the colors.  People go to work each day and try to look different from their work associates, but not many are aware of the options available around. Keeping up with the style credentials is not easy with  formal wear. However SS’14 collection displayed a variety of work wear from different designers which can do subtle arrangements in your staple tailored trousers and colored shirts to create a bigger difference.

Image Courtesy: http://goo.gl/ThV6mq
Rejuvenated blue in work wear

If you find your gray and black coat and trousers boring or if you want to add color to your work wear then you can pick this classy top-to-toe tailored cobalt blue blazer with these matching trousers by Malene Birger.  Also if you are in the hunt of alternate wears to the regular 9 to 5 formals then Tara Lamont-Djite has the ideal collection for you.

Image Courtesy: http://goo.gl/HjeE99
Up class formal wear for women

Image Courtesy: http://goo.gl/tRm4or
work wear from Mendel Spring/Summer 2014

Image Courtesy: http://goo.gl/TerIou
Elegant and pretty Work Wear

Image Courtesy: http://goo.gl/U1pOj2
Ralph Lauren SS’14

Image Courtesy: http://goo.gl/GJfKn1
Oscar de la Renta collection for Spring/Summer 2014

Image Courtesy: http://goo.gl/xq70nE
Carolina Herrera Spring/Summer 2014

Image Courtesy: http://goo.gl/5QGskx
Altuzarra collection for Spring/Summer 2014

Sexy and sober, this year’s fashion week’s collection had immense amount of innovation in the work wear department. 

Not only women but the look of men has also changed. They have started to ditch black and try new colors.  To get this look match EMPORIO ARMANI hounds tooth sweater with ASOS skinny fit suit jacket in mid grey.

Image Courtesy: http://goo.gl/4q8BEY
Men not in black

Image Courtesy: http://goo.gl/zrlHoK
Subtle selection

To create this look one needs river island Woven belt, Brown Buckle Satchel, DISQUARED 2 feather detailed fedora, ASOS slim chino with Turn-Up, ASOS Espadrilles With Tie Front, Fossil Heritage Leather Strap Watch and  Blue Long Sleeve Oxford Shirt

Close-Up Men – Formal Wear SS’14
Image Courtesy: http://goo.gl/Y1YVb0

Close-Up Men – Formal Wear SS’14
Image Courtesy: http://goo.gl/XUHdzz

Also men can add colors in their work wear too.  Like this combo made from a tweed suit waist coat, Navy textured skinny tie with bar, white tailored fit shirt and selected hedge green three Paris Chinos. By adding colors one can make a boring formals look fresh and bright. What do you think about the renovated work wear for men and women?

The upcoming fashion destination – North America

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apparels, blog, business, fabric, fashion, fashion blog, freelance fashion designer, garments, Milan, new fashion destination, New York, north America, Paris, pattern, tech pack, upcoming fashion, victoria's secret

Fashion had always seen its morning in Paris and evening in Milan. Between these two fashion centrals “The New fashion Destinations – North America has emerged. North America might sounds new today among Paris, Milan and New York but it has not been a newbie always. North America was introduced to fashion when English settlers came to settle in there. At the same time the ‘new people’ adopted many Native American dresses and since then innovations continued with the dressing sense. And with the changing times, nineteenth century saw revolutions in apparel designs. With the change in attitude, the designers started digging inside the native traditions of America, Africa, and India etc to blaze the ramp.

Beautiful dresses by the natives of North America
Image courtesy: http://goo.gl/q8Igrr

The native patterns of the North American are now very wisely used by the fashion designers all over the world. Vibrancy and colors are always welcomed on the ramp and so were these new designs.

Beautiful dress designed with the native patterns and prints.
Image courtesy: http://goo.gl/AwtFT8

Innovation bloomed and people started experimenting with the patterns. In this process while some got criticized others were widely appreciated due to the smell of freshness in these designs. Through renovations we have come across many new designers who have created a mark due to the change in the typical type set designs

Mixing both ends of fashion
Image courtesy: http://goo.gl/Y0Zirr

Earlier designers were digging with creativity to search for new designs but now native North America is the new Mecca. From controversy to style, there is nothing that is stopping the designers to bring in more native trends to their palette.

Victoria’s secret model
Image courtesy: http://goo.gl/LQgMqr

Little creativity can do wonders!
Image Courtesy: http://goo.gl/iXOCwZ

 What do you think about this dough of North and South America?

Indian fashion Industry: Part 3

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apparels, blog, colors, creative, fabric, fashion, fashion blog, fashion illustrations, fashion world, freelance fashion designer, handloom fabric, Indian designers, Indian fashion, Indian Fashion Industry, pattern, prints, surface embroideries, tech pack, traditional prints, trends

In the previous posts, Part 1 & Part 2,  we talked about the development of Indian fashion world, in this last and final post of the series we will let you all know how the fashion industry of India evolved internationally. The ethnic appeal of the Indian traditional prints are alluring customers from all over the globe. To include the wider audiences designers are putting in a lot of effort.

Grace at its best!
Image courtesy:http://goo.gl/WkCtNv

The use of style and embroidery is very smart in the above charming attire.  To join two globally separated audiences, designers have to look for inspiration. The traditional prints are added to create pleasing effects on variety of dresses.

Old prints used modernly
Image Courtesy:http://goo.gl/IkV1Gf

The traditional work of laces and zari can do wonders. The different types of embroideries in India also change the face of any sober costume.  India practically is a warehouse of patterns and design which give immense opportunity to its designers to experiment.

Beautiful embroiders to revolutionize fashion
Image Courtesy: http://goo.gl/mbjex7

With the increasing trend of use of brighter colors in designs, Indian designers are trying to be more functional and bring in more folk and native embroideries together. The fabrics have also diversified giving more way to the Indian hand loom industry to grow. Handmade fabrics like wool and silk have a very charming appeal on the dresses. The unique thing about Indian fashion industry is that we don’t have to limit our self to use light shades of colors.  The traditional prints in India are usually bright-colored as they prefer to create a bold statement, boldly. For that reason designers have their palate full of colors.

Beautiful zarodozi work on the border
Image courtesy:http://goo.gl/DhgQjA

Indian fashion industry has come a long way from being a demand manufacturing unit. New designers are setting the ramp on fire with their dazzling works. The audiences also love to experiment with the creative collections.  From my previous blogs, Part 1 &  Part 2, one can say that the Indian fashion world  have changed totally upside down but at its core it remains the same as earlier, being bold boldly.

Do you admire any famous Indian personalities for their sense of fashion? Let me know in the comments section.

Indian fashion industry – Part 1

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apparels, fashion blog, fashion designers, fashion industry, freelance fashion designer, India, pattern, Product design, product development, Ritu Kumar, surface embroideries, tech pack

India has always been the paradise for fabrics and woven cloths. Even the primitive Indus valley civilization in the 5^th millennium knew how to spun, woven fabrics. But with the awakening of fashion sense, the industry began as an exclusives enterprise of independent designers. In this era there have been modifications to the printing techniques and designers started including traditional prints like block printing and tie dye in a very traditional ways which suited only the local audiences then.

Traditional tie and die painting
Image Courtesy: http://goo.gl/I8Z6qJ

India’s fashion industry hits it’s all time high in 2012 with designers like Suneet Verma, Tarun Tahiliani, and Ritu Kumar becoming the interest center of the world. The National Institute of Fashion Technology celebrated its silver jubilee in 2011 and celebrated a time when it has produced its first batch of designers.

Indian Ethnic Block Print Skirt. Image courtesy : http://goo.gl/gDShqV

Batic print Hippie dress in pure cotton. Image courtesy : http://goo.gl/TjXSAe

Ritu Kumar design 1990
Image courtesy:http://goo.gl/xO5D9v

Designers after a while started using mixed concepts to give a retro appeal to their garments. Indian fashion world that we see today have expanded to new horizons with fashion designers using different types of embroideries in a fusion way. The way the traditional prints were incorporated with the modern designs, people became more and more interested in them than ever. While most of the traditional embroidery and prints have not been much favorite of the designers earlier, the Zardozi’s kept the mills running. Beautiful zari work on garments entered mainstream fashion industry but earlier they were considered to be rich and unaffordable. Also traditional dresses became a hit and the embroidery became the U.S.P of the industry.

Indian fashion Industry blooming
Image courtesy: http://goo.gl/E8PJz5

Traditional Bead work. Image courtesy : http://goo.gl/GpGyLQ

Mirror work. Image courtesy : http://goo.gl/FGGzC3

Mirror Work. Image courtesy :http://goo.gl/xYH8N4

Apart from Zardozi, India is also among the top exporter of fashion and its concepts. Big UK fashion houses and Federated Stores have been known to shop from Indian markets. Since India offers cost-effective manufacturing as well as low-cost labor, international fashion houses love to manufacture their fashion products here. A lot of laces, zippers, buttons that are seen sewed on the ‘branded’ garments are actually sourced from India.

Traditional Zardosi work. Image courtesy : goo.gl/IvZhhe

Long Coat with Kashmiri hand embroidery. Image courtesy: goo.gl/hnYpDr

India has always been a warehouse of beautiful prints and skilled workforce. Designers in the 21^st century are utilizing these resources in a more intelligent way to suit their global audiences.

Malini Ramani at Wills India Fashion week. Image Courtesy : http://www.maliniramani.com

To know more about the inclusion of east and west stay tuned for the next post on Indian fashion Industry which is to be followed soon. If you have any questions then sound off in the comments section.