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~ The official blog of Supriya Ghurye, a Freelance Fashion Designer & Brand Consultant helping international start up fashion labels and growing fashion brands to plan and create great products from concept sketches to final launch.

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Tag Archives: patterns

Designing A Collection: Circumventing The Problems That Don’t Come Calling

30 Wednesday May 2018

Posted by Fuel4Fashion in Fashion Business

≈ Leave a comment

Tags

#fashiondesigner, #Fashionentrepreneur, #fashionlabel, #fashionstartup, #FreelanceFashionDesigner, brandconsultant, fashion, fashionbrand, Fashionbusiness, fashioncollection, fashionconsultant, Fuel4Fashion, garments, mannequins, patterns, production, sizerange, techpacks

In the manufacturing industry, and any other industry involving a physical product, it is a well-known fact that not everything always goes to plan. Even the smallest oversight can result in the wrong product being bulk produced.

In the world of fashion, such an aberration can mean that the entire collection is ruined. No consumer would tell the store representative that a particular piece of clothing didn’t fit them to perfection. As a result, your chances of making the same mistake over and over again are very high as well.

Today, we discuss two such cases where the tiniest problem resulted in some rather significant outcomes, and how Fuel4Fashion helped fix them.

Case 1: The Case of the Incomplete Tech Pack

In an earlier article, we discussed the importance of being thorough with your tech pack. After all, this material serves as the basis of every garment you design and every brief you send to the manufacturer.

In a couple of instances, hiring an inexperienced fashion designer has caused companies to falter along the way. In this particular case, their designer of choice had no experience in delegating work to different teams and had never worked on an actual tech pack before. As a result, the information sent out to the manufacturer was incomplete and fraught with errors.

The result? Over 60% of the proto samples came out wrong. Immense amounts of time and money were wasted in trying to correct the problem at each stage, only to realize that the problem resided in the tech pack.

Fuel4Fashion entered the scene at this juncture and redid the tech packs from scratch, as well as delivering them in record time to help the client get ready for the season’s launch.

The business lesson: If there’s a gap in sampling, always look at the tech pack first. Many problems could be lurking there.

Case 2: Shape Challenges

One of our clients had been getting a lot of complaints from their consumers. The owners of the women’s fashion brand were dealing with issues ranging from incorrect waist size to very tight armholes.

This was a strange conundrum because a recommended size almost always fits the end consumer, and even when it doesn’t the problem lies in a single area. Since we were creating the tech packs and had taken complete ownership of design, we went through all of the material created once more but found no flaws there.

It took a while for us to figure out that the client was testing the proto samples on live models, adjusting according to their measurements and sending the altered samples into production. Hence, as opposed to standard sizes, the end product was being manufactured in the size of three very specific models.

As a result, the clothes wouldn’t fit anyone else who wasn’t the exact same measure as the three models.

The business lesson: Use a mannequin! They come in standard sizes which comply with the rules of standard garment sizing. By using a mannequin, you can be sure of the end result. Even models have a specific body type, and that doesn’t always sit well with the end consumer.

June 27 2019 _ Sat _ 4pm onwards


Supriya Ghurye is the founder and owner of Fuel4Fashion. She is a Freelance Fashion Designer and Brand Consultant helping fashion brands to create great products from idea to launch. Fuel4Fashion social links: Twitter, Pinterest, Instagram


 

 

 

 

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Our guest post about techpacks on Sqetch

26 Wednesday Oct 2016

Posted by Fuel4Fashion in Fashion Industry Processes, Guest Blogger

≈ 1 Comment

Tags

apparel, apparel production, Bill of material, fashion, fashion brand, Fashion Business, fashion designer, fashion illustrations, fashion label, fashion sketches, fashion startup, garment flats, garment manufacturing, grading, measurement chart, patterns, produce fashion apparel, sizing, startup fashion labels, technical design, technical designer, technical specifications, techpack, what is a tech pack

Recently Sqetch invited us to contribute to a blog on Techpacks along with the few other talented designers, since we’ve been doing client projects on these for the past few years. The blog from Sqetch is now live and can be found here. Do read through it!

You can read one of our earlier blogs on techpacks which was also greatly appreciated.

Feel free to connect with me if you have any questions regarding techpacks or need any assistance in creating few for your new collection.


Supriya Ghurye is the founder and owner of Fuel4Fashion. She is a Freelance Fashion Designer and Brand Consultant helping fashion brands to create great products from idea to launch. Fuel4Fashion social links: Twitter, Pinterest Instagram


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What is a Tech Pack and How to Create One…

14 Monday Dec 2015

Posted by Fuel4Fashion in Fashion Business, Fashion Design

≈ 3 Comments

Tags

apparel, apparel manufacturing vendors, apparel production, Fashion Business, fashion designers, fashion illustrations, fashion startup, garment, garment files, garment manufacturing, measurement charts, patterns, sizing, start up fashion brands, start up fashion labels, style, technical design, technical designers, technical specifications, technology, techpack, what is techpack

Anybody looking at the fashion industry from the outside sees a lot of creativity and glamour. But behind the glitzy glamor and the creative capabilities lies a tremendous amount of hard work and effort. Those of us who enter the world of fashion entrepreneurship soon realize this. Fashion design does not just start and end at the drawing board. Just like a beautiful monument without plans detailing every minute element, or a race car without an exact engineering drawing, garments cannot move from the concept to the production stage without a tech pack.

What is a tech pack? It is to a fashion designer what a building plan is to an architect – a complete map of the product to be created. A tech pack essentially converts your design from a dreamy concept into a practical piece of clothing that can be produced, in small or large quantities. It tells a garment manufacturer what elements need to be included and where, the type, quality and dimensions of the fabric and other elementsTunic techpack for a women's casual wear brand showcasing technical details of the garment.

Tunic techpack for a women’s casual wear brand.

A good tech pack consists of a combination of images and measurements, made in such a way that every detail of the garment is captured. It usually consists of:

  • The flat sketch of a garment from front and back, with close-ups of the complicated sections
  • Details for the stitching, fabric, trims and embellishments. This may include details of the suppliers as well, and can include a swatch of the fabric as well as samples of the embellishments such as lace, buttons, etc.
  • Measurements of all the important dimensions including the size of any added portions or cutaways.
  • Details of the embroidery, print, patterns and labels to be used.
  • Packaging instructions

With a tech pack, a designer need not be present during the entire manufacturing process, and the garment manufacturer can execute production of the sample and final order to specifications. Be sure to include as many details as possible. A good tech pack will help you with grading, pattern making, calculating cost and yield of the material and determine your approximate cost of production.

At times, modifications may be required due to technical constraints in the production process. These changes are incorporated in the tech pack and the new one is used, just as building plans may change marginally when construction is in progress to account for unforeseen obstacles. Keeping the tech pack updated ensures everyone has a clear idea of what needs to be done.

Unlike fashion design concepts, tech packs are purely technical tools with strict guidelines. However, it is essential for any designer to be able to create a tech pack, so that you know the intricacies of the design. This makes it easier for you to guide the factory and ensure that the garment created meets your requirements. You can create a tech pack using tools like Adobe Illustrator, or work with a technical designer like Fuel4Fashion, who will convert your sketches and concepts into production-ready tech packs.

With a tech pack, you are now armed and ready to convert your concepts into a physical garment that the world can wear and flaunt. If you need any help, do get in touch with me at here with your queries.


Supriya Ghurye is the founder and owner of Fuel4Fashion. She is a Freelance Fashion Designer, Sourcing and Manufacturing Consultant helping fashion brands to plan, design and develop new collections with small quantity garment manufacturing. Fuel4Fashion social links: Twitter, Pinterest Instagram


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Innovation in fashion industry processes : Smart Tailoring

10 Monday Mar 2014

Posted by Fuel4Fashion in Fashion Industry Processes, Technology & Innovation

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Tags

apparels, blog, business, colors, consumption, creative, fabric, fashion blog, freelance fashion designer, leadtime, pattern, patterns, Siddhartha Upadhyaya, Smart, Supriya Ghurye, tailoring

For a very long time designers are trying to add new and green innovative elements to lure the customers. They are  also looking  to join the organic revolution taken up so fanatically by the fashion industry in large scale. Recently we were introduced with a concept which recycled milk and coffee beans and dairy products to produce fabrics. Now this new trend known as Direct Panel on Loom technology or smart tailoring is gaining its ground.

Image

Image Courtesy: http://goo.gl/0ocraf
Smart Tailoring-Eco friendly way to look good

collectionszposen3

Smart Tailoring to look fabulous as well
Image Courtesy: http://goo.gl/JEd56a

Although Smart Tailoring is a not a new trend to the world as it was created earlier by an Indian designer Siddhartha Upadhyaya to increase the efficiency of fabric by as much as 15%.  Also the lead-time, which is the time taken to manufacture an article including queue time, set-up, time run time etc is reduced by at least 50%. This factor has considerably increased the allure of this newly innovated technology as more garments can be produced which equals to profit for the producers.

L2010-4058

Saving time, Saving money
Image Courtesy: http://goo.gl/KoFPzl

It’s for this reason that this technique has become so popular that it out shined every other brain-stormed technique on the ramp of the recent held London Fashion Week.

Image

Smart Tailoring on the runways
Image Courtesy: http://goo.gl/Nq8gZx

Image

Smart Tailoring attracting everyone
Image Courtesy: http://goo.gl/JhFTss

When a loom is attached to a computer then the data such as its color, pattern or size gets registered into the computer on its own. After entering the information the loom does the math and estimates the exact number of pieces needed. Then rest of the work like weaving, fabric cutting and pattering can be done in a considerably lesser time. Not only does this method save energy by as much as 70-80 percent but it also reduces immense amount of waste.

That’s the reason the fashion world is so much in love with this new trend. What is your opinion? Will this be hot or not? Sound off in the comments section.


Supriya Ghurye is the founder and owner of Fuel4Fashion. She is a Freelance Fashion Designer, Sourcing and Manufacturing Consultant helping fashion brands to plan, design and develop new collections with small quantity garment manufacturing. Fuel4Fashion social links: Twitter, Pinterest Instagram


 

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